If you’ve ever ventured into growing a business, you understand the daunting learning curve it presents. When you gaze upon thriving, large-scale companies, their journey to success can seem like an enigma. That’s why I’m incredibly thrilled to have had the opportunity to speak with the influential Tiffani Bova. Tiffani is a renowned expert in driving substantial growth for major corporations such as Microsoft, IBM, and Salesforce. Her business growth philosophy is truly remarkable: “The fastest way to get customers to love your brand is to get employees to love their job.” This concept is truly eye-opening, and I can’t wait for you to absorb her wisdom in this episode.

Tiffani Bova holds the esteemed position of Global Growth Evangelist at Salesforce and has authored the remarkable book ‘The Experience Mindset: Changing the Way You Think About Growth.’ Her previous book, ‘Growth IQ,’ achieved tremendous success as a Wall Street Journal bestseller and has been translated into 10 languages.

Tiffani’s expertise has earned her a spot on the prestigious Thinkers50 list of the world’s foremost management thinkers. She has made appearances on esteemed platforms such as MSNBC, Bloomberg, BNN Bloomberg, Cheddar News, and Yahoo! Finance. Additionally, Tiffani frequently shares her insights in publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman Journal, and Duke Dialogue Review.

Tiffani also hosts the highly acclaimed podcast ‘What’s Next! with Tiffani Bova,’ which has received top rankings from both Top Sales Magazine and iTunes in the Management category. On her podcast, Tiffani has engaged in enlightening conversations with thought leaders such as Arianna Huffington, Dan Pink, Seth Godin, Tom Peters, Marshall Goldsmith, Roger Martin, Keith Ferrazzi, Best Buy CEO Hubert Joly, Ritz Carlton CEO Horst Schulze, Square co-founder Jim McKelvey, and Medtronic CEO Bill George, among other notable personalities.

Tiffani has established herself as a prominent Twitter and LinkedIn influencer, particularly in the domains of Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. Her LinkedIn profile boasts over 43,000 followers, and she was recognized as a LinkedIn Top Sales Expert to follow from 2018 to 2022.

She has been honored as one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, acknowledged as a Top 100 Women in Tech, listed as a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and recognized by the National Diversity Council as one of the most Powerful and Influential Women in California.

In this episode, Tiffani imparts incredible insights on growing your business by prioritizing your team’s well-being. She delves into effective methods of measuring growth, leading people, and persevering through challenges.

Here’s a glimpse of what you’ll learn in this episode:

1. The role athletics played in shaping Tiffani’s career path (6:12)
2. Lessons Tiffani garnered from her first book, which aided in the creation of her latest work (18:44)
3. Tiffani’s approach to measuring growth within her own business (26:29)
4. The crucial connection between running a successful business and prioritizing employee experience (33:11)

Join us for this episode and expand your knowledge! After listening, share it with your friends and post about it on Instagram and tag us both @amberlylagomotivation and @tiffanibova. Don’t forget to spread the word and let others know about what you’ve learned!

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